To become number one in family dining. We will accomplish our vision by living our shared values, developing the success factor skills and holding ourselves accountable at all times. Our Shared Values Customer Focus - We are always focused on satisfying the needs of our customers and guests. Shareholder Benefits - We make every decision with the long-term benefits of our Shareholders in mind. Pursuit of Excellence - We are passionate about excellence - we continually strive to be the best. Respectful Interaction - We treat everyone with respect and value their unique contributions to IHOP's success. Ethical Behavior - We are committed to the highest standards of honesty, integrity and professional ethics.

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